Success has a way of drawing our attention to what is visible.
We celebrate breakthrough moments while paying far less attention to the years of investment, institution-building and capability development that made those breakthroughs possible.
A chance to tell the years before the breakthrough, not only the breakthrough.
Runs in:
The Take · Semis
Story
The sources of competitive advantage are often invisible.
By the time the world notices them, they have usually been built over decades through institutions, talent, engineering discipline and a willingness to invest long before the returns are certain.
A strong opening for a dossier on the institutions behind an industry.
